20.7.11

Talk on social media to Martineau seminar

Image representing Twitter as depicted in Crun...Image via CrunchBase
I was invited to speak this week at an event on social media organised by Birmingham law firm Martineau. This is what I said.


Social media throws into exceptionally sharp relief what will be seen as the death throes of traditional media. And by traditional I’m not referring solely – if at all – to the decline of print.

I’m not talking about the physical format of the media – I’m talking about the approach, mindset and